Blog post from Linda Descano of Women & Co.

In her fascinating new book, Take the Lead: Motivate, Inspire, and Bring Out the Best in Yourself and Everyone Around You, Betsy talks about the importance of clarity and shares how a relentless focus on “winning Iowa” by the 2008 Obama for President campaign, for which Betsy served as the Chief Operating Officer, brought clarity to an organization “under siege” and provided a strategic “filter” for deciding what to do as well as what not to do.

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What’s Your Financial Iowa?
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